First Run, a leader in mountain sports and lifestyle since 1977, will outfit your adventure with the best in gear, apparel, service and expertise. Whether you're alpine skiing, snowshoeing, or lounging by the fire, be sure to make First Run Ski Shop your first stop. First Run is your on-mountain hub for everything outdoors with tips on the best ski trails, conditions, latest gear advice, expert bootfitting, and the ability to get you and your family ready for the best time while visiting the mountains. Together, the First Run team has more than 100 years of experience and every product in the extensive inventory has been put to the test. We only sell what we own – or would love to own - ourselves.